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The five key steps to getting breastfeeding off to the best start by Lactation Consultant Kitty Hackel (@birth_baby_beyond_)

Skin to skin contact with your baby
As long as there are no complications, the focus after birth is for you and baby to enjoy some bonding time. Skin-to-skin with your baby can help regulate their temperature, heartrate and get breastfeeding off to the best start. Skin-to-skin will trigger your body to produce Oxytocin, aka: the love hormone. Oxytocin will promote bonding between you and your baby and stimulate your milk production. This skin-to-skin time is the perfect setting to initiate your baby’s first feed. If you can’t have the golden hour straight away don’t worry, make it clear in your birth preferences that you wish to have this as soon as you can, bonding time is beneficial at any time, it is also lovely for Dad to have skin-to-skin and to help with bonding where possible too.

 

Watch your baby not the clock
Keep your baby with you as much as possible after birth so you can get to know them and their cues. Newborn babies will typically feed no less than 8 and sometimes more than 12 times each 24 hours for the first several weeks. This may look like feeding every hour, or feeding every 3 hours. Observe your baby for their hunger cues; sticking their tongue out, moving their head from side to side, rooting, opening and closing their mouth and bringing their hands to their mouth, these are all signs that your baby is hungry. Offer them the breast at this stage, it is a lot harder to latch on an upset baby, so try and feed them before they get to this point.

Limit the use of dummies!
Why are we as lactation consultants not big fans? Well, as a general rule, lactation consultants don’t like the use of soothers in the early days as they mean your body is losing precious chances of frequent breast stimulation. Put simply, milk supply works on a ‘supply and demand’ basis. Our bodies respond to baby’s stimulation and when you give a soother or dummy, your breasts and brain are losing the chance to tell the body to make more milk. You can’t put off frequent feeds and expect to make enough milk. Bring baby to breast at every cue, limit pacifiers and bottles in the early days and weeks. I recommend using this technique for somewhere between 5 and 6 weeks – trust your baby and trust the process.

Do not cover your baby’s hands
I get it, you’ve read that list of “must-have items for newborns” by your favourite blogger….. and it says ‘mittens’. Done. In the cart. You don’t question it any further… However, while mittens on a newborn are cute and they prevent scratches, there is a bit more to consider before deciding to use them. When it comes to breastfeeding, babies use their hands as little radars to help them locate and latch onto the breast. Try not to get frustrated and discouraged when baby tries to get his/her hands involved at feeding time. Instead encourage them “what a clever little boy/girl you are”. Another wonderful and little-known fact about babies hands and feeding, is that immediately after delivery, you leave the amniotic fluid on baby’s hands. The smell of the lubricating fluid secreted by the Montgomery Glands on the areola smells like the amniotic fluid baby has on their hands and this helps to guide them to the breast for their first feed!

Avoid supplemental feedings
All your baby needs is you! It is very rare that I see a baby requiring more than just breast in the first 24 hours. Your milk supply works on a supply and demand basis. If you fall into the ‘top up’ trap, your body will miss an opportunity to feed and in so doing, will lower its supply to meet its new reduced demand for the following days.

Positioning and attachment
There is a reason that we call it breastfeeding and not nipple feeding.
Babies should take in a mouthful of breast tissue. This will ensure less pain/nipple damage, better milk transfer and milk drainage, therefore better milk production.

Here are some of my favourite tips for latching your baby on:

  • Place baby facing tummy to your tummy
  • Your baby should be with their nose at the level of your nipple (using pillows and altering position can help with this)
  • Tickle your baby’s nose and top lip with your nipple to trigger the reflex to open wide, like baby’s taking a big bite of a burger!
  • As soon as the baby opens wide, swiftly bring baby to your breast. Not the other way round or you will end up with a very sore back/neck
  • Your baby should have their chin and cheeks touching the breast

You want to hear your baby swallowing lots. About 1 swallow for every 2-3 sucks. This might take several tries to get that deep latch and that’s okay! Don’t settle for the first one if it doesn’t feel right. You and baby are both learning together.

Know what’s normal
While breastfeeding should not be painful, your nipples may feel tender during the first 2 weeks. This is very normal. Just as your body might be achy and sore when you first take up a new sport. Here are a few things you can do to ease this discomfort:

  • Follow my previous tips to ensure your baby is latching on deeply at the breast. You want your nipple to be at the point of baby’s soft palate not chomping down on your nipple with the hard palate of their mouth. OWeee!
  • Ensure you practice good hygiene. By simply washing your breasts with warm water and soap you may avoid minor infection very easily, and as a result reduce your risk of developing mastitis.
  • Our skin repairs best in a moist wound healing environment. Allowing your nipples to “dry out” can actually cause a lot more damage than good. Multi-Mam breastfeeding compresses are lovely for this, as well as providing immediate relief, their combination of ingredients have been proven to support the natural flora of the nipple. I loved keeping mine in the fridge for that extra soothing, cooling effect.

Build up your support system
Research has found a strong link between breastfeeding success and a strong support system. In a hospital-based study 24 hours postpartum it showed how;

“Strong approval of breastfeeding by the partner was associated with a high incidence of breastfeeding (98.1%), compared to only 26.9% breastfeeding when the partner was indifferent to feeding choice.”

This goes for you entire support system. Sister, cousin, friend, fellow mama, partner or mother in law – all in all, support matters! Check out your local breastfeeding group before baby arrives. Borrow a good breastfeeding book from your local library, invite your partner to your breastfeeding preparation class, ask your mother or mother in law about their feeding experiences and open the conversation.

If things don’t seem to be going well, or feeding is painful seek out help. A lactation consultant can watch you feeding and give you tips and tricks to help improve your baby’s latch and encourage deeper attachment at the breast, encouraging more efficient milk transfer and a more comfortable mum.

Happy breastfeeding! x

News

2022

  • Your Expert Guide To The Ultimate Foot MOT
  • I FEEL YOUR PAIN…EXPERT GUIDE TO LIVING WITH ENDOMETRIOSIS
  • Five ways a tech business can champion women in the workplace
  • BRITS DON’T CHANGE THEIR SOCKS EVERYDAY – BUT A THIRD WOULD BREAK UP WITH A PARTNER DUE TO BAD FOOT HEALTH
  • 5 minutes with Joost Bruggeman, CEO and co-founder of Siilo
  • BACK TO THE SLOPES…SKATING ON THIN ICE FOR PEOPLE WITH JOINT PROBLEMS?
  • On World Cancer Day 2022 (Friday 4th February), leading Trichologist Neil Harvey MIT – and Director at the Institute of Trichologists (www.trichologists.org.uk ) – takes a look at the impact of Chemotherapy-Induced Hair Loss:

2021

  • NUMBER OF PEOPLE ENQUIRING ABOUT PRIORY ALCOHOL TREATMENT SERVICES UP NEARLY 60% IN TWO YEARS
  • GETTING UNDER THE SKIN OF SEASONAL CONDITIONS
  • GETTING READY TO HIT THE DANCE FLOOR WITH STRICTLY STAR ERIN BOAG
  • USING INNOVATIVE TECHNOLOGY TO ASSIST OPERATING THEATRES IN A COVID-19 ERA
  • SAFE AND SUSTAINED PAIN RELIEF WITH A SINGLE INJECTION
  • Omnicell to launch innovative new solution at this year’s Clinical Pharmacy Congress
  • Digital messaging apps – can you guarantee the safety and confidentiality of your patients?
  • Winners revealed for HSJ Value Awards 2021
  • How can we manage the inevitable rise of common childhood illnesses as kids go back to school?
  • 5 ways to use mint that makes it cooler than ever…
  • Women reluctant to admit their breastfeeding struggles – even with their partner…
  • The heat is on: top tips to keep cool this Summer
  • Winners of 2021 HSJ Partnership Awards revealed
  • Trust your gut instinct
  • Pandemic provides catalyst for Irish healthcare sector to adopt secure digital communications tool
  • Acting Manager of the Joint Loan Equipment Service for Falkirk Council, Brian Stewart, discusses the significance of reliable and durable safe patient handling equipment in hospital and community care settings in the Forth Valley Health Board area
  • Understanding our hair and the Menopause
  • BMI guidance outdated and dangerous for ethnic minorities
  • Why it’s important to talk openly about thrush and vaginal health
  • Interoperability is the key to transforming the healthcare service
  • Get to grips with gut health: Five tips for a fit and healthy year
  • Your go-to guide on how to get prepped and primed to ‘re-enter the world’ this spring
  • 5 Common Breastfeeding problems and how to overcome them
  • Stress Awareness Month – Priory expert: the six things you can do now to beat stress and cope with uncertainty
  • New stats reveal grave impact of Covid-19 on hair health and mental health
  • It’s time to challenge ourselves to discuss women’s intimate health more openly
  • SOUTH WALES CARE COMPANY OPENING UP EMPLOYMENT OPPORTUNITIES IN THE LOCAL COMMUNITY
  • Eating disorders ‘risen considerably’ during the pandemic, says Priory psychiatrist
  • ‘Please let some students turn their webcams off in class,’ says Oxford Priory psychiatrist

2020

  • Young people lose out on ‘lifesaving’ heart screenings due to lockdown
  • Dina Gohil x Footner & CCS YouTube Project
  • New integration between care home systems will drive safety within the care and medication administration process
  • Dr Laura Lenihan, GP, talks looking after our lips during the winter months and how to keep them healthy and luscious as the cold strikes!
  • How automating the medication management process can support hospitals during the COVID-19 second wave
  • Footner puts its best foot forward in the Beauty Awards 2020 with ASOS
  • As clocks go back this weekend, a Priory expert explains ‘SAD’ syndrome, why more people might experience it this year and why snow (if it comes) can actually help
  • Winter feet: a podiatrist’s guide to super soft skin this A/W season
  • Omnicell secures new partnership with state-of-the-art healthcare facility in Kingdom of Saudi Arabia
  • Nearly six in 10 Londoners ‘drink to get drunk’ according to new poll
  • NEW Completing the Picture Digital Festival: inspiring, educating and sharing best practice for healthcare technology and connected care
  • London Skin Guru Renée Lapino’s Scar Story and Top Tips for Scar Care
  • Dr Stephanie Ooi (@the_gp_mum) shares her top babywearing tips for International Babywearing Week!
  • The unforeseen side effects of COVID-19: Understanding hair shedding in the pandemic
  • Health Summit highlights need for tech to reduce medication errors improve patient safety
  • Becoming an undergraduate during a pandemic: Priory expert offers advice
  • Technology holds the key to the early detection of deterioration in patients
  • HEADING BACK TO SCHOOL: KEEPING YOUR KIDS HEALTHY
  • Step this way to body confidence #feelthepeel
  • Omnicell announces progressive new software partnership with West Yorkshire Association of Acute Trusts
  • Sow the seeds of gardening greatness this summer: How to be prepped for horticulture at home
  • Heads up! The Institute of Trichologists has launched its new press office
  • The five key steps to getting breastfeeding off to the best start by Lactation Consultant Kitty Hackel (@birth_baby_beyond_)
  • Two internationally renowned cardiologists to host live webinar on new guidance surrounding ‘safe exercise’ in the Covid-era and how to prepare for a return to sport
  • “Eating disorders love it when you’re alone”
  • BACK TO SCHOOL IN SUMMER: KEEPING YOUR KIDS HEALTHY
  • Life after a baby: how do you get your ‘mojo’ back?
  • CRY’s 2020 Virtual Challenge
  • Self-isolation: The ultimate guide to looking good & staying in
  • Who’s caring for our carers?
  • OCD and coronavirus – what those with Obsessive Compulsive Disorder can do to cope
  • Winners of 2020 HSJ Partnership Awards revealed
  • Chickenpox: The parenting juggle is real
  • National Apprenticeship Week 2020: Why consider an apprenticeship?
  • The weight of the world: challenging the problem of rising obesity levels, musculoskeletal injuries and liable in NHS mortuaries
  • Harnessing Ai: Prevention is the best cure for winter pressures
  • Better than ever range of low and no alcohol alternatives drives new decade’s mindful drinking movement
  • Cardiac Risk in the Young (CRY) echoes the “anger” and “outrage” of bereaved families across the UK as the long-awaited review from the National Screening Committee fails to recommend cardiac screening for young people
  • POST-PARTY FEET RECOVERY PLAN: New Year, New Feet

2019

  • Digital Detox: unwrapping the link between social media and alcohol addiction in the countdown to Christmas
  • Unwrapping the secrets of staying “dry” during the Christmas party season
  • Over 1200 young people screened in memory of aspiring squash player
  • WINTER WONDERS
  • The Loneliest Cancer: Charity calls for greater awareness and clarity to tackle the tragedies of rare cancer
  • “Imagine being diagnosed with a cancer that no-one has heard of”… Letter to Editor from Paralympian and Sarcoma UK patron Richard Whitehead MBE
  • New trade association launches to drive the charge for regulation in the CBD industry
  • Celebrating Healthcare Excellence at the HSJ Awards
  • Trinity PR helps reinforce the notion of a “woman’s prerogative”, with publication of new international research exploring treatment options for stress urinary incontinence (SUI)
  • A decade in Durham! Leading cardiac charity is welcomed back to the heart of the city to mark its 10 annual charity walk in the North East
  • Leading adolescent and child psychiatrist calls for focus on the ‘compassionate campus’ as stats show only 1 in 4 students is ‘very happy’ with mental health support offered by their university
  • Getting Back on Track – Revolutionising Spinal Surgery with the Advance Table Lateral System
  • Omnicell ‘Speaks up for Patient Safety’ on the World’s First Patient Safety Day
  • Wimbledon Guild launches a new campaign this month to tackle the loneliness epidemic in Merton
  • Top soap star to be screened by experts from leading heart charity in memory of friend
  • The Childcare and Chickenpox Conundrum
  • The HSJ Awards Shortlist has been announced
  • Are we nearly there yet? It’s not just kids who are counting down every minute & mile to the next loo break…
  • KELO-COTE® teams up with Instagram Influencer @itsbeccarose
  • Eat well to heal well – 5 nutrition tips for wound recovery
  • MP visits University Hospital of North Tees to see how technology is helping to reduce medication errors and improve patient safety
  • New eating disorder service in Wimbledon aims to save NHS ‘thousands’ by preventing relapse and repeated hospital treatments
  • Latest stats show.. 200,000 young people tested!
  • Omnicell response to the NHS patient safety strategy
  • Don’t let your SUI ‘dampen’ your festival experience
  • survey finds that slow tech adoption is impacting pharmacy services
  • Engaging with and attracting early talent into social care is essential for succession planning
  • More Than a Fundraising Event….A Special Chance to Connect and Remember
  • Get your feet to the beach this Summer with Footner Exfoliating Socks
  • The Guys’ Guide to Summer Pampering
  • Parents need to ‘wise up’ about drugs to protect their adult children – as festival season looms
  • Expert warns of a rise in men with body image concerns which can develop into eating disorders
  • New Health and Wellbeing Influencer Partnership Launched as Part of Scar Awareness Campaign
  • Ultimate summer holiday prep countdown
  • 5 Tips to Get You Back on Track Post-Race
  • 5 tips to soothe your child when they have chickenpox
  • 5 ways to get your feet beach-ready this Summer
  • New research demonstrates that an effective onboarding process can help to drive-up staff retention in your care home
  • ‘Eight ways to de-stress at your desk’ – Priory expert
  • Don’t saddle yourself with sore feet after Ladies Day!
  • Refresh Your Wardrobe With Three Steps into Spring
  • Priory poll reveals ‘daily’ family conflict between parents and children fixated by digital devices
  • Q&A with Trinity PR apprentice Niamh Donnelly
  • Everything you need to know before applying for an apprenticeship
  • Menopause can trigger eating disorders
  • Are you prepped for Pilates?
  • Health Summit calls for widespread tech adoption to improve patient safety
  • Ditch the itch as chicken pox season approaches!
  • Heart Month 2019: New study comes under the spotlight as CRY marks a decade of funding expert pathology
  • A “100-year-old” test is still the gold standard for preventing sudden cardiac death
  • The six “low & no” beers to keep tabs on in 2019
  • What’s top of your health fix-it list for the new year?
  • What to do after Dry January

2018

  • What’s top of your health and wellbeing resolutions?
  • Highlighting the benefits of working in care on BBC Woman’s Hour
  • How to look after your mental health at Christmas
  • Putting the needs of others first this Christmas Day
  • The birth of a new approach to maternity planning for parents-to-be
  • How to help children living with mental health conditions
  • Innovative new mattress from leading medical manufacturers aims to reduce the burden of pressure ulcers for clinicians, caregivers and patients
  • New stats show over 80% of people think the government should be doing more to prevent sudden cardiac deaths in young people
  • Take a step in the right direction this party season
  • Know your skin type: Know your scar
  • “Over 4,500 young people tested for heart defects in Wales.” News comes as leading charity returns to Cardiff & reaches key milestone of 50 days of screening
  • Cannabis use fuelling rise in psychosis among young adults, says top Priory expert
  • How to make yourself more employable?
  • World Mental Health Day: offering support to friends affected by Postnatal Depression
  • New report released to promote best practice standards of care for the management of medication across primary care
  • Everything you need to know about medical management
  • Urology Week will encourage you to confront your leak
  • Fresher pressure: student stress and anxiety – how to be mentally prepared for university
  • CRY’s screening team carries out its 1,000th test in memory of Alex Reid
  • 5 Things To Consider Before Your Baby Arrives
  • Are you a slave to scrolling? Scroll-free September aims to break your addiction to social media and improve your mental health
  • 5 Healthy Back To School Tips For Parents
  • The importance and benefits for an organisation of working towards early talent diversity
  • New research shows sudden cardiac death in elite footballers is higher than anticipated
  • New poll reveals 44% of parents would support a ban on under-16s having smartphones
  • Lifting the lid on treatment options for SUI
  • How taking a selfie could help heal your scar
  • Summer, Sun and SUI
  • School’s out for Summer…but survey shows 45% of people don’t realise you need to protect a scar from the sun
  • I’m suffering from depression and anxiety – how do I tell my boss?
  • What every parent needs to know about their children’s scars
  • Phoenix Hospital Group announces partnership with London Eye Diagnostic Centre
  • #12 YEARS…#12 LANDMARKS…#12 YOUNG LIVES LOST EVERY WEEK IN THE UK
  • Are parents micro-managing Millennials? The influence of parents on graduates’ early career decisions
  • Women across the globe encouraged to unite and share the message that living with SUI is no laughing matter…
  • With the World Cup approaching, nearly half of us don’t realise when we’re binge drinking
  • Body dysmorphic disorder and cosmetic surgery
  • Hitachi Medical Systems Europe wins the contract to supply 6 ultrasound systems in the UK
  • Stars and their scars
  • New technology transforming blood and stem cell collection
  • More needs to be done to attract men into social care
  • New Report Released To Promote Best Practice For The Management Of Medication Across Secondary Care
  • 5 things you need to know about Stress Urinary Incontinence ahead of running the London Marathon
  • Preparing Yourself for Hip & Knee Surgery
  • The Fertility Show Returns to Manchester this Weekend
  • Charity fears families could be “falsely reassured” after a young sudden cardiac death
  • How to help a loved one who is suffering from an eating disorder
  • Hope for young British children living with neurological conditions
  • Trinity celebrates the launch of the Tatler Beauty & Cosmetic Surgery Guide 2018
  • Control Your Choice
  • Technology use in the NHS to eliminate medication errors
  • Coping with infertility on Valentine’s Day
  • Why should you consider blood cord banking as a pregnant mum-to-be?
  • Phoenix Hospital Group announces acquisition of 25 Harley Street
  • Failure to breastfeed can fuel depression in new mothers
  • What happens to your body when you stop drinking

2017

  • 5 Ways to Get your Body ‘Baby Ready’ for 2018
  • Leading Mobile Healthcare Company Opens New Facility in Manningtree
  • Trinity PR supports the launch of the revolutionary ARIETTA 850 at BMUS 2017
  • Coping with the Death of a Friend
  • New Report Released to Promote Best Practice Standards of Care for the Management of Medication across A&E Departments
  • Survey Reveals Crisis of Confidence in Medicine as a Future Career
  • Ahead of Alcohol Awareness Week (13– 19th November), Dr Venkat discusses the impact of alcohol on your fertility
  • Trinity PR at this year’s Fertility Show
  • Durham Remains at the Heart of Fundraising for Leading Cardiac Charity
  • 5 things you should know about STI’s and fertility
  • Give Your Kids The Healthiest Start To The New Term
  • Cancer patients with depression are “being overlooked” says leading Priory psychotherapist
  • 3 super foods that increase sperm count
  • Tickets on sale for The Fertility Show
  • Multidisciplinary Team is the Key to Rapid and Effective Management of Patient Wounds
  • Hundreds of walkers take great strides to support charity
  • Omnicell Joins Forces to Raise Awareness of the Importance of Adhering to Medication
  • Coping with infertility on Father’s Day
  • Is it safe to exercise when going through chemotherapy?
  • Let’s open up and support mental health awareness week
  • The truth about your weight and fertility
  • The Secrets of a Couture Smile
  • The Great North-South Fertility Divide
  • 3 ways to achieve a youthful look
  • Ovarian Cancer Awareness Month
  • What to do when you have a skincare emergency
  • Don’t wait until it’s too late…
  • HSFC Director Dr Geetha Venkat uses Arab Health 2017 to address the region’s fertility ‘time bomb’
  • Trinity PR delighted help launch London Medical Concierge
  • Cervical Cancer Prevention Week 2017 (22 – 28 January)
  • Battling the cold weather: how to manage seasonal symptoms with a long-term health condition
  • 5 top yoga moves to improve your fertility
  • The top 3 facial surgery trends of 2017 predicted by leading plastic surgeon Daniel Ezra

2016

  • Alcohol And You: Why The Office Party Is Often Your Most Important Wake-Up Call Of The Year
  • How to navigate the festive season whilst undergoing fertility treatment
  • Let it slow! As Christmas approaches, Priory expert urges parents to stop over-scheduling their children
  • MPs from all parties sign up to pledge to stop young sudden cardiac death
  • Trinity clients first on board with national charity alliance
  • Limit young children’s screen time to no more than an hour a day, says Priory expert
  • World COPD Day!
  • Daniel Ezra, oculoplastic facial surgeon, guides people on how to maintain a perfect social media profile
  • Trinity PR at The Fertility Show this weekend
  • Dyspraxia in the workplace: hidden challenges, hidden assets
  • Trying for a baby? Eat pumpkin seeds this Halloween to boost your fertility says Dr Venkat
  • myGP™ transforms winter flu immunisation programme roll-out
  • Women’s health…in the spotlight
  • Omnicell’s new awareness campaign aims to help organisations prepare for GS1 standards
  • 5 top tips to help smokers quit during Stoptober
  • Fertility Treatment on the NHS
  • Leading OculoFacial Plastic surgeon comments on the most talked-about face in fashion
  • Rain won’t stop play for charity supporters…
  • Polycystic Ovary Syndrome Awareness Month
  • Keep Calm and Conceive
  • Trinity PR excited to launch new report Cosmetic Surgery: The Road to Reform
  • MyClinicalCoach looks set to help millions of patients with long term health conditions
  • HSFC offers new shockwave therapy to treat erectile dysfunction
  • Keeping up appearances…
  • Ingenious new device from Clement Clarke strives to change the way young children are taught to inhale their medication
  • Acclaimed artist to auction palette in second exclusive charity partnership
  • Clinical Health Coaching helps GP practice empower patients and bring transformation of care
  • The changing face of parenthood in the UK
  • Trinity PR has been taking some tips from experts at the Priory Group on how to make the summer holidays memorable for the right reasons!
  • How can digital patient-facing technology support a future NHS?
  • Cosmetic Surgeon warns of the rise of “re-do” surgery
  • Right patient, right dose, right time!
  • Pioneering study highlights hope for young people living with curvature of the spine
  • It’s time for a digital detox!
  • Totally Health launch their new annual benchmark statistics on the effectiveness of Clinical Health Coaching
  • Dr Venkat advising all athletes and spectators travelling to Rio to take extra precautions against the Zika Virus
  • Trinity PR supports the launch of the myGP smartphone app to transform patient access to care
  • New research reveals that cancer patients want more information on their fertility options
  • Could speaking French improve a chronic eye condition?
  • Mental Health is as important as physical health
  • Omnicell announces new contracts with five UK hospitals
  • Anniversaries: a date to be celebrated or a date that’s just too painful to bear?
  • Trinity PR speaks to Dr Sara Payne, MBE, about her stroke journey
  • As many as one in seven couples suffer from ‘secondary infertility’
  • Arlene Phillips support 3rings with Express interview
  • CRY reaches out to young people affected by heart problems
  • Daniel Ezra comments on GMC regulation of cosmetic surgery industry
  • Inspiring Mum Goes On The Run
  • Alarming number of doctors experiencing mental health issues
  • Trinity PR is looking for a new team member
  • “Labels are for jars, not people”
  • Mr Daniel Ezra comments on BAAPS advertising guidelines
  • Trinity supports new client 3rings for Mother’s Day
  • New look Naidex, back to business for 2016!
  • Singer Pixie Lott speaks from the heart as she fronts national TV appeal for cardiac charity
  • Omnicell welcomes Lord Carter’s report to help drive efficiency and cost savings across the NHS
  • Spreading the news about screening
  • Is this the end for the ‘traditional’ drug cupboard in hospitals?
  • Leading fertility expert urges couples hoping to conceive to have more sex!
  • Canvassing opinion on the pressures affecting doctors
  • Looking for your perfect PR match?

2015

  • Apex lays down its support for homeless charity this Christmas
  • Britain’s Stress Problem Is Affecting Our Fertility
  • Marking 20 years of Cardiac Risk in the Young
  • A spotlight on medication adherence
  • Apex announces its launch into the UK pressure area care market
  • Dyspraxia- “Is it a battle of the sexes?”
  • Europe’s biggest provider of 24 hour care say we need to improve Dementia care to provide for our ageing population
  • Help us to tackle medication non-adherence
  • A good way to end the week…
  • Leading cardiologists come through together in the heart of London
  • Trinity PR Excited To Be Involved In Launch Of New Report On The Role Of Assistant Practitioners From Skills For Health
  • Trinity celebrates launch of children’s book “You’re so clumsy Charley”
  • How a throw-away paper cup can save the life of a child with asthma
  • If you’re heading to Whitstable Oyster Festival this weekend ……
  • Why we need to break the British reserve and ask for a second medical opinion
  • Omnicell Comments On Jeremy Hunt’s Announcement To Help Tackle Medication Non-adherence
  • Dr Venkat Answers Questions On Donor Conception As A Single Mum
  • Trinity PR Supports Global Organisation, C-path, As First Ever UK Office Opens
  • Yet Two More Sudden Cardiac Deaths…
  • Top Tips For Inducing Labour
  • Join The Care Certificate Thunderclap
  • The Right Medicine: Expert Debate
  • A Chapter In Life That No Mother Should Ever Have To Write
  • Evening With Public Health Minister Jane Ellison
  • CME Medical Launches Safety Campaign For NHS Trusts In Line With NPSA Deadline
  • New Figures Outline Cost Efficiencies With ‘Unsung Heroes’ Of The NHS
  • End Of Dry January, Start Of Wet February, March, April, May…
  • Eye Health In A Digital World
  • Top Tips To Get Ski Fit
  • New Year, New Face: January Named As Busiest Month For Cosmetic Surgery
  • Music’s Ode To Life
  • ‘Dry January’ On The Up- But More Consumer Awareness Needed On Lower Strength Options

2014

  • Cheska’s Christmas Classical Chart
  • The alternative guide to Festive feasting!
  • Join our team
  • Trinity PR proud to work alongside national charity CRY during hard hitting new campaign
  • Bereaved parents attend Westminster event to help launch a hard-hitting new ad campaign to raise awareness of sudden cardiac death
  • Pioneering pilot study takes the “puff” away from the E-cigarette debate- and replaces it with real research
  • Medical experts debate acute hospital care at key conference
  • Harley Street Fertility Clinic’s Dr Venkat to have a weekly slot on BBC Asain Network
  • Health Secretary, Jeremy Hunt and one of UK’s best known musicians, Suggs, show support for Pancreatic Cancer research
  • Destination Diabetes: – celebrating the arrival of the London Diabetes Care Plan
  • Trinity PR works alongside national charity during annual awareness week to call for greater understanding of issues faced by young people living with Dyspraxia
  • New campaign to help tackle the issue of medication non-adherence
  • Menopause month: Tackling Taboos
  • Daughter raises funds for nursing home in memory of late father
  • Webchat with HSFC director Dr Venkat and Mother & Baby Magazine
  • Trinity PR supports Pancreatic Cancer awareness month this November
  • Trinity takes to the Heart of London for annual fundraising event
  • Happy Anniversary NHS!
  • Beautiful Beetroot
  • Sibling Support
  • Skills for Health Media Bulletin
  • Treatment for BRCA Gene Mutation
  • We are moving
  • Abraxane for the treatment of advanced pancreatic cancer added to National Cancer Drugs Fund List
  • National Apprenticeship Week (3-7 March 2014)
  • Pancreatic Cancer UK launches “two more months” campaign ahead of crucial decision by The Cancer Drugs Fund
  • Trinity PR adds exciting new client from the medical device sector to its current portfolio
  • The Heartbreaking Agony Of Losing A Partner Before The Age Of 35
  • We’re looking for a new Trainee PR Account Executive
  • Raising awareness of egg donation within the Asian community
  • Excellence in compliance saluted across London NHS Trusts

2013

  • In celebration of the festive season, Trinity PR developed a popular sprouts story that captured the media’s attention
  • Pancreatic Cancer: Time to change the story
  • BSIR annual meeting 2013: Conference news- amputation rates too high experts warn on world Diabetes day!
  • Digital vs. Traditional – it’s all in the mix for PR agency selection
  • Don’t hang up on Dyspraxia
  • Trinity PR embarks on new working partnership with Steadfast Clinics Ltd
  • Millions of patients given new hope of beating their back pain: 40 % could be cured with antibiotics
  • Rebuilding faces, mending smiles; the life changing work of Project Harar
  • One day all this will be yours…
  • Health News Watch: Tackling the “Big 5”
  • Get a sprint on this spring in aid of help for heroesget a sprint on this spring in aid of help for heroes
  • Don’t let the winter chill freeze your back

2012

  • Have a fertile New Year!
  • Cardiac Risk in the Young (CRY) 10th Parliamentary Reception
  • Women applaud on-going development of techniques that let them to say ‘no’ to hysterectomy
  • Competition hots up in the Gulf…
  • Trinity: the midas touch
  • We’re in!
  • Is Telehealth the answer?
  • Cataract surgery access slammed
  • Don’t let asthma hold you back…follow the Olympic lead
  • Calls for urgent review of cardiac screening policy among black athletes
  • The Sunshine Vitamin: Are you getting enough vitamin D?
  • The Middle East Market
  • Guild of Health Writers
  • Newlife: raising the bar in reproductive health
  • Cardiac screening in the young soars overnight as Fabrice Muamba hits the headlines
  • Trinity supports The London Clinic’s clinical trial and patient recruitment programme
  • Our website
  • Hello Dubai!
  • Super sprint
  • Call for increased access to clinical trial data
  • Charities’ tax relief fears
  • Hope on the Horizon…
  • Sign-up in support of screening

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