Kelo-cote®, clinically proven silicone scar treatment, has partnered with Instagram Influencer @itsbeccarose in a new social media campaign. In the summer season, keeping scars safe and protected in the sun is a high priority for the millions of people who have visible scars.
The pressure of showing more skin than usual in summer can also have an influence on the psychological wellbeing of people with visible scars. Whilst they should be rightly proud to show their scars – on the beach, on the gym or on holiday – it’s also important that people know that they can use treatments to help improve the appearance of scars, leading to greater body confidence.
The aim of this campaign is to promote body positivity and safe scar management amongst the general public and specifically those people who have a visible scar from injury, surgery, illness or cosmetic surgery.
Visit Becca’s blog piece to read about her personal journey to body confidence: http://beccarose.org/2019/08/learning-to-love-my-scars.html