Media training can sometimes be seen as a necessary evil – rather like an insurance policy!
And whilst it’s unlikely that you’ll ever have to face Jeremy Paxman across the Newsnight desk (or even Jeremy Vine on a more gentle lunchtime debate!), it’s also reassuring to know you could if you had to.
As part of our standard training package you will be guided through the fundamental skills of media training. In just one session, you’ll experience many tried and tested techniques for dealing with journalists, as well as learning how to deliver your key messages in a calm and confident manner – even when under pressure.
But, it’s not just all theory. There’s plenty of practical, hands-on training during the day too.
Our experienced trainers will take you through some challenging but realistic interview scenarios, allowing you to try out the skills you’ve learnt and offering lots of opportunity to practice, practice, practice.
Even some of our most inexperienced and nervous delegates will testify that you’ll be surprised at how much progress you will make in one day.
IT’S NOT WHAT YOU SAY BUT HOW YOU SAY IT…
Once you’ve got to grips with being in front of a camera, we’ll then go back to basics and guide you through how to craft an effective media statement.
Whether drafting a short response that you might want to disseminate to the masses via Twitter- or a longer, more insightful comment that you’ll want to grab the attention of national news editors, our introduction to copywriting will equip you with the key skills.
We really believe that our bespoke packages for the not for profit sector can provide practical advice and skills-based training for organisations looking for some expert input (and often a much needed confidence boost) but who don’t have the budget for a retained agency or to employ the services of an external, corporate media training company.
Please call Jo Hudson or Caroline Beswick on 020 7112 4905 for an informal chat about your media training needs.
And we won’t leave you high and dry once you’ve completed your training. We’re always at the end of the phone if you want some ad hoc advice or practical help in dealing with a crisis.
Whilst all our packages are tailor-made for your individual needs, please take a lot at our outline pricing structure: